The Alcohol Zone organises this broad category and makes the most of the space allocated to it. The extensive shelving system accommodates a large number of products whilst maintaining a clear layout and a distinct division of the product range.
White lighting running around the structure and beneath the shelves evenly illuminates the bottles, highlights the labels and makes it easier to compare products. The illuminated ‘Alcohol’ sign indicates the category from a distance. The black finish of the shelving reduces visual clutter and helps focus attention on the product range.
Individual modules can be dedicated to vodkas, gins, rums, tequilas, liqueurs and fruit liqueurs. The adjustable shelf height allows for the display of bottles of various shapes, whilst the additional space within the unit can be used for stock storage. Selected parts of the display can also be fitted with security features designed for more expensive products.
A well-thought-out layout streamlines restocking, organises price information and helps customers navigate the extensive range efficiently. The size of the display area and the number of modules can be adapted to the shop’s format and product range structure.
